As an entrepreneur, you’ve probably heard the term Alt Text before. Whether it’s when talking with fellow entrepreneurs and discussing your websites, or you’ve seen the term pop up on your site as you write your most recent post. In both of these cases you may be wondering “what exactly IS alt text?”, and if […]

In the ever growing competitive landscape of the internet, understanding and optimizing your website’s performance is absolutely vital for your business’ success. Search Engine Optimization (SEO) plays a crucial role in driving organic traffic to your site, but measuring it can feel like an intimidating and daunting task. This is especially the case for those […]