When it comes to running a small business, we know that your time is of the essence. This is why it is so important to make sure your marketing efforts are working for you! Having a beautifully crafted blog for your wedding photography business is only half the battle. To truly harness the power of […]

When it comes to running a wedding photography business, you need to be working smarter, not harder. You’re more than likely wearing too many hats to count, managing your workflow, taking care of clients, and hopefully taking care of yourself! This is why we are constantly preaching to our clients that they need to be […]

There are a lot of different aspects to keep track of when ensuring your site is optimized with SEO in mind. One such aspect is alt text! If you aren’t sure what alt text is, or you don’t think it’s that important in the grand scheme of things check out our article covering it in […]

There are a lot of different aspects to keep track of when ensuring your site is optimized with SEO in mind. One such aspect is alt text! If you aren’t sure what alt text is, or you don’t think it’s that important in the grand scheme of things check out our article covering it in […]

Today we’re taking a look at one of the most important pieces of an article, the title. Titles are simple right? Just give the blog a name that fits with your topic and that’s it. Not so fast. While that’s true, there is a lot more that goes into understanding the nuances of title optimization […]

One of the most important, if not THE most important, aspect of improving your business’ performance in the world of search engine optimization (SEO), is to choose the right target keyphrase for your article. A keyphrase is an integral part of getting your blog noticed by Google and other search engines. It’s what lets them […]

One often overlooked, or at least underappreciated area for implementing SEO is in the headers of your article. Headers are absolutely vital though if you’re looking to optimize your website and be at the top of the coveted search engine results pages (SERPs). Why are they so important though and how do you go about […]

The world of search engine optimization, or SEO, there are a plethora of tools and strategies to keep up with in order to ensure that your business remains at the top of Google’s search results page. One of those tools is a free one from Google themselves called a Google My Business listing, and it […]

As an entrepreneur, you’ve probably heard the term Alt Text before. Whether it’s when talking with fellow entrepreneurs and discussing your websites, or you’ve seen the term pop up on your site as you write your most recent post. In both of these cases you may be wondering “what exactly IS alt text?”, and if […]

In the ever growing competitive landscape of the internet, understanding and optimizing your website’s performance is absolutely vital for your business’ success. Search Engine Optimization (SEO) plays a crucial role in driving organic traffic to your site, but measuring it can feel like an intimidating and daunting task. This is especially the case for those […]